Sunday, 14 Jul 2024

Adidas Reveals Oceaunz – The Official Match Ball of the FIFA Women’s World Cup Australia and New Zealand 2023™

Adidas has unveiled OCEAUNZ, the Official Match Ball for the FIFA Women’s World Cup Australia and New Zealand 2023™. This marks the ninth consecutive ball produced by Adidas for the tournament, designed specifically to meet the demands and speed of the modern game.

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A Design Inspired by Nature

The OCEAUNZ ball features a stunning design on a white pearlescent background, incorporating blues and greens inspired by the unique landscape of Australasia. The visuals draw inspiration from New Zealand’s vast mountains and Australia’s connection with the Indian Ocean.

The ball also showcases the cultural markings and initials of both host nations, celebrating their partnership as they prepare to host this prestigious tournament. Local artists have played a significant role in designing the ball, with renowned artist Chern’ee Sutton contributing patterns representing Australia, and Kiwi artist Fiona Collis designing the markings for New Zealand.

Representing the Beautiful Game

In addition to its aesthetically pleasing design, OCEAUNZ also incorporates patterns representing different elements of the sport, such as footballs and goals. This ensures that the essence of the game is represented on the ball’s surface.

According to Franziska Loeffelmann, Design Director Football Graphics at Adidas, “the design of the OCEAUNZ is built to help players cope with the pace and demands of the modern game.” Adidas aims to elevate the women’s game to new heights through this tournament, which is expected to generate massive interest following the record-breaking viewership of the Women’s Euros tournament last year.

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Advanced Technology for Precision

Like the Official Match Ball of the FIFA World Cup Qatar 2022™, OCEAUNZ features connected ball technology, providing precise ball data in real-time to Video Match Officials. By combining player position data and artificial intelligence, this innovative technology assists the semi-automated offside technology and offers Video Assistant Referees instantaneous information to optimize decision-making.

The OCEAUNZ ball boasts several advanced features, including:

  • CTR-CORE: A groundbreaking core designed to improve accuracy, consistency, shape, and air retention.
  • SPEEDSHELL: The ball’s polyurethane (PU) skin features new textures and a unique 20-piece panel shape to enhance aerodynamics.
  • CONNECTED BALL TECHNOLOGY: A Suspension System in the center of the ball contains a 500Hz inertial measurement unit (IMU) motion sensor, offering unprecedented insight into every movement of the ball.

Supporting Female Participation in Football

Adidas continues its commitment to supporting the growth of women’s football through its contribution to Common Goal’s ‘Global Goal 5 Accelerator.’ The OCEAUNZ Official Match Ball of the FIFA Women’s World Cup Australia and New Zealand 2023™ will contribute 1% of net sales to this collective project, which aims to increase female participation, representation, and leadership in grassroots football programs.

The initiative focuses on increasing girls’ participation, as well as the proportion of female coaches and leaders in football, ensuring that every girl participant has a female athlete role model in their community.

FAQs

Q: When does the FIFA Women’s World Cup Australia and New Zealand 2023™ begin?
A: The tournament kicks off on July 20th, 2023, with host nation New Zealand facing Norway. The final will take place a month later, on August 20th.

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Q: Where and when can I purchase the OCEAUNZ ball?
A: The OCEAUNZ ball will be available for purchase from January 25th at select adidas retail stores, as well as online at adidas.com.

Q: Which technology does the OCEAUNZ ball feature?
A: The OCEAUNZ ball includes advanced features such as CTR-CORE for improved accuracy and consistency, SPEEDSHELL for enhanced aerodynamics, and connected ball technology for precise ball data.

Conclusion

Adidas has once again demonstrated its commitment to the women’s game by unveiling the OCEAUNZ ball, the Official Match Ball for the FIFA Women’s World Cup Australia and New Zealand 2023™. With its innovative design, advanced technology, and support for female participation in football, OCEAUNZ promises to elevate the game to new heights. Get ready to witness the power and beauty of the game with the OCEAUNZ ball.

For further information, visit Pesstatsdatabase or follow @adidasfootball on Instagram or Twitter to join the conversation.

About adidas in Football 
Adidas is a global leader in football. It is the official supplier of major tournaments such as the FIFA World Cup™, the UEFA European Championship, and the UEFA Champions League. Adidas also sponsors top clubs, including Real Madrid, Manchester United, Arsenal, FC Bayern Munich, and Juventus. With partnerships with some of the best athletes in the game, Adidas continues to shape and influence football on a global scale.